Life Hack –

It’s time for a life hack and while for most people that means walking out of an office, to me it probably means walking back into one.

I have spent the last 15 years running my own businesses, creating products, leading teams, building online communities, mentoring, writing, editing and publishing books, and consulting. On the side I raised hundreds of thousands of dollars for hunger charities, and created an industry-leading underground supper club. It has been an amazing experience and I’m honoured to have worked with smart, innovative and creative people, brands and businesses. I love what I do and what I have created, however as it is with all paths, mine needs to be shaken up a bit.

Over my career I have gone from being a programmer to a project manager, a creator to a critic, a manager to a business owner.

I left my first career because I felt the work I was doing in interactive tech research was too far removed from consumers and I wanted to actually see what I was creating being used in the real world. The world, my world, has changed significantly since those days and now what I create often has instant results. (See HoHoTO and the Hangover Auction.)

But as often happens, especially when you run your own shop or work primarily alone, you need fresh inspiration, new catalysts, and exposure to other perspectives – ones that challenge, excite and engage you. One of my favourite things about business is the ability to work with people who are smarter than me. People with different perspectives, different backgrounds, different skills, talents and abilities.

Those working environments, for me, are hotbeds of learning, creation and inspiration.

And that’s what I’m looking for.

If I had $10 million in the bank, I’d start a VC so I could work with them. But I don’t, and I do have bills to pay. So I’m looking to shake things up and find somewhere to shake things up, get things done and create.

It’s time for a bit of a Life Hack.

That means I’m rebooting my digital strategy consultancy in content marketing, community engagement and social strategies.  Check out for more on what that entails.

Does this mean CheapEats is going away? Absolutely not. In fact, we’ll have some GREAT news on that front very soon.

Does this mean I’ll stop writing? Absolutely not. There are new and exciting things happening for and me personally as a writer and an author.

Does this mean I’m leaving the food industry? Absolutey not!  There are a lot of food and food-related business out there looking for the kind of experience I have crossing the food / hospitality and marketing industries, where my kind of strategy and content marketing could bring great value and who would be fantastic to work with.

It DOES mean that I’m looking for new clients, new partnerships, new teams, maybe even a new desk for a while; for new opportunities to work on compelling projects and quality products with smart and accomplished people who like to get things done.

So: my name is Alexa Clark.

I get things done.

You should hire me.

Alexa Clark

Alexa is a digital marketer and author with over 20 years in digital & interactive communications in the food and tech industries. Alexa's CheapEats Restaurant Guides, for both Toronto & Ottawa, were Canadian best sellers. She is a recognized authority on social media and has been named one of Canada's 20 Leading Women in Social Media.

3 thoughts on “Life Hack –

  • December 18, 2013 at 4:44 pm

    alexaclark great blog post!!

  • December 18, 2013 at 7:38 pm

    Mt_Pleasant_BIA Thanks. Sometimes you just have to put it out there.

  • December 18, 2013 at 7:40 pm

    .Mt_Pleasant_BIA Hope you’ll consider passing my name along if anyone in the BIA needs help with their digital marketing or social media


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